Secrets to
Marketing Success - What We Do, How We Do It and Why It's
Effective.
Just before we give
you the 411 on our services, a quick description of what you
can expect from the tabs to the left:
Brood: This is where you can find some examples
of our work Cluster: Resources for you and a nod to the giants that
came before us Migration: Articles we've written to help you increase
your business Song: Our song, your way to contact us
Excellent work. Will definitely do
business with again!!! Recommended!
- Izzy Ginzberg
Talking with your customer and not at them
So many businesses are wasting their time talking at their
customers. Now none of us liked it when we were kids and now
that we're adults we sure as hell don't appreciate it. Yet so
many businesses are lacking for want of an honest dialogue and
relationship with their customers.
Thank you for your spectacular job for
our sales page BizInGear. We are thrilled to
have found you, not only where you punctual but
professional with our work. We cannot emphasize
how satisfied we are with your work, and how
much we look forward to working with you again.
Thank you for the remarkable job...
- Jonathan Marino & Karina Alcivar
Why We're Different
We choose to engage our customers, and yours if you use our
services, on a collegial level. Many might not like our down to
earth and homespun style. That's fine, there are plenty of high
falutin marketing companies out there that can dazzle you with
big words, fancy graphics and a silver tongue.
We don't want customers who are into dazzling their customers.
Our copy is written not to capture as much business as possible
but to eliminate those who can't pick up what we're laying
down.
Now, the work we do for you will be aimed at increasing your
revenue, adding to your loyalty and building relationships with
both new and repeat customers. And this is done by chatting
with them. This is what we do, and where our expertise
lies.
It was truly a pleasure to work with a
polished professional. I highly recommend Jason
to someone who wants true quality and original
work.
- Cherie Stone
Folks appreciate a good honest conversation. But sadly that is
a skill that is all but forgotten. Conversation is a give and
take, and exchange of ideas and emotion and this is best done
by understanding your customer. And how do you understand your
customer? You listen to them.
We understand human nature. This is why our copy and marketing
improves the bottom line. If you can understand human desires
and fears you can offer your customers a solution. And then
selling is easy. Because they'll want what you've got. And you
don't have to beat them over the head with it.
We will continue to work with him
because of his excellent work.
- Kristen Bahrns
Here are the main reasons most marketing and copywriting
fail:
Lack of
honesty Most sales copy is to smarmy and greasy.
You're reading it and slipping all over the silvery words and
emotional giddiness. You end up wondering if the sales letter
is the best part of the product being offered. Too much current
copywriting is exaggerated. Get back to basics. Talk about a
product and it's features. Sell it, because it offers a
solution honestly.
Jason it was great to work with you.
Delivered on time and good quality.
- Matt Scott
Short term thinking Perhaps marketers and writers are
responding to the lack of quality in the products they're
trying to hustle. This is why we aim to eliminate those of you
who don't get what we offer. Create a good product that you
use. Make it a quality item or service and talk to your
customer about it and they'll love you for it and be loyal.
It's about respect.
Too much knowledge not enough imagination
A lot of marketers and writers are savvy. They're well schooled
in the art and business of selling. But they've lost touch with
their humanity and imagination. The customer should be treated
like your mother and sister, brother and son. Treat them as
you'd want to be treated. And then you don't have to watch the
bottom line because your sales will naturally increase. This is
old school marketing. The way things should be done. In life as
in work.
Knows the subject and willing to
research more into it, good writer.
- Thomas Su
If you like our approach, contact us and we'll help you engage
your customers as if they're family. Because really they are.
Everything is interconnected.
We aren't cheap. But we get results. If you're looking for a
quick, cheap way to get marketing and copywriting services then
we're not for you. Carry on, you'll find what you want
elsewhere. For the rest of you, you're our family. We'll work
hard and get results. Your satisfaction is our badge of honor.
We only work with clients who are honest and have integrity. In
all their dealings. This is how we are. Honest and fair.